The internet has provided an amazing virtual platform that has empowered people to get connected with each other despite the physical distance. All you need to have is a computer and an internet connection as your window to the virtual world. In today’s world where marketing is becoming indispensable, in case one wants to withstand [...]
It surprises me how many small businesses are still not using social media to help market and promote their products and services. While the low numbers of participation could be due to simply not knowing how to use this medium. It’s still worth the time and effort, and the benefits are unlimited. Fact is, there [...]
A new report on the media buying plans of advertisers and agencies indicates that having a “presence on social networks” is one of the top priorities of their media plans for next year. According to the 2010 Media Planning Intelligence Study, released by the Center for Media Research in conjunction with InsightExpress, found that: * [...]
Twitter is the new marketing tool everyone uses. Even though the purpose of Twitter is to help people socialize it has now become a great and amazing marketing tool to be exploited. I will present you 5 different ways in which you can transform your Twitter from a basic micro-blogging platform into a income booster. [...]
One of the biggest challenges in the social media space is having a complete understanding that social media and social networking are two completely different things. While social networking has been around forever, social media is fairly new. We all do some sort of social networking with our friends, colleagues and business associates. We reach [...]
